The "first hire" question
How to know whether your next dollar should hire a person or buy a tool. The shadow-week exercise that makes the answer obvious.
Read the guidePlain English · No buzzwords · Promise.
Big help for tiny shops.
Plain-English playbooks for the small business owner who doesn't have a CTO, a marketing team, or any patience left for vague advice. Pick a topic, read for ten minutes, do the thing.
Browse every guideStuck on something specific?
We answer plain-English questions about running a small shop. No upsell, no funnel.
Send us the question"Should I take payments via Square or Stripe?"
The honest answer is "it depends," and the thing it depends on is one specific question about your business.
See the answerMore guides for tiny shops
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Tools Five tools a one-person business actually needs
What to install, what to skip, and why the answer is shorter than every "stack" article you've read.
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Software Picking your first business software when you're not technical
How to evaluate a piece of business software without falling for the demo, and what questions to ask before signing anything.
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Selling to SMBs Why technical founders fail to sell their first thing to small businesses
If you've ever sat through a vendor pitch that missed the mark, you'll recognize what's described here. From the Tiny Revenue Stream team.